When it comes to brand recognition and the ability to grab the attention of new and returning customers, image is everything, no matter what the nature of the company is or where it is located. These principles hold true in the sign industry, where one illuminated sign can be the difference between either gaining or losing a customer.
To meet these growing industry challenges, whilst building on the longstanding success of its coloured translucent films, 3M has introduced 34 new dynamic colours, including 7 additions to 3M™ Envision™ Translucent Film Series 3730 and 27 additions to 3M™ Scotchcal™ Translucent Graphic Film Series 3630.
New shades will include Deep Sea Blue, Fire Engine Red, Glacial Green and more. 3M’s selection of coloured translucent films now features a total of 103 options, and is accompanied by the release of a new 3M™ Dual-Color Film 3635 in Sultan Blue. The expanded translucent film lineup bolsters 3M’s Illuminated Sign Solutions portfolio – which also includes inkjet printable films, light management films, overlaminates and flexible substrates. This comprehensive portfolio positions 3M as the go-to provider of illuminated sign colour and design options, which allow companies to achieve unparalleled global consistency and creative potential.
See the full range of colored translucent film options
More colors, more opportunities, more business. Showcase the expanded lineup of 3M translucent film colors in your shop.
As a leader in the illuminated sign industry, the goal at 3M is to be the partner that companies trust to help promote their brand. With this translucent film colour expansion, it is not just new colours, it is the right colours. After extensive research and market insight, 3M have developed colours that are consistent with emerging trends in design and corporate identity, ensuring that 3M customers and partners have the products they need to achieve their marketing goals.
Within 3M Envision Translucent Film Series 3730, new colour choices include Regal Red, Burgundy, Raspberry, Olympic Blue, Plum Purple, Teal Green and Holly Green. Envision 3730 films deliver high light transmission levels that allow customers to tailor the brightness and energy efficiency of illuminated signs to their specific requirements.* In addition they offer business owners a product that can enhance their brand image and contribute to their sustainability goals.
All 3M Illuminated Sign Solution products are backed by the 3M™ MCS™ Warranty (US, English), which provides sign shop owners with confidence that the films will perform exactly as their customers expect. If brand owners or sign shops can’t find the colour they’re looking for, 3M can also custom matches colours, ensuring brand identities will always remain consistent, anywhere in the world.